Our Story
The Clave Organic Journey
Clave Organic, a women-led initiative born in Wayanad, in the Western Ghats of Kerala, rooted in tradition and committed to mindful living. With a simple desire to bring chemical-free alternatives, authenticity and integrity back to everyday rituals has grown into a movement that craft sustainable products, nurtures community farmers, tribal gatherers, craftswomen and artisans.
Every product is handcrafted in small batches, ensuring freshness, purity, and sustainability. Our ingredients are natural, ethically sourced, and close to the soil, grown with care and harvested responsibly.
Our Philosophy
We believe that the trust is the foundation of our work, between soil and seed, farmer and consumer, tradition and tomorrow, us and authenticity. Our model of trade is one of care: supporting farmers, ensuring fair practice, and respecting natural rhythms, transform harvests into purposeful products. Purity here is not an idea; it is the natural outcome of patience, continuous improvement and transparent processes.
The Beauty of Handmade
In a world of uniformity, we celebrate the grace of the handmade. No two pieces are ever alike; each carries the subtle imprints of its maker—the warmth of their hands, the patience of their craft, and the quiet soul of the land it was born from. These delicate variations are not flaws, but the very marks of authenticity—signatures of individuality that make every Clave Organic creation a story in itself.
Rooted in Purity
Much of what we use comes from our own plantations in the Western Ghats of Wayanad, where the red earth and careful cultivation give us single-origin ingredients of consistent quality. The rest is sourced locally from small farmers and forest communities who share our respect for the land.
From planting to packing, every step remains under our care. Nothing rushed, nothing compromised.
